Strategic Analysis and Development

• Demonstrate knowledge of key concepts and models within strategic management and communicate this in English
• Apply the course concepts and models to analyze the business environment of an organization to identify strategic threats and opportunities
• Apply the course concepts and models to analyze a company’s resources and competencies to identify strategic strengths and weaknesses
• Explain how company culture and history affect the strategic development in an organization
• Explain the importance and impact of cultural differences
• Identify the stakeholders of an organization and analyze their impact on the organizations choice of a sustainable strategy
• Explain different types of generic business strategies as well as specific strategies for innovation and internationalization
• Evaluate the suitability of different types of business strategies based upon an analysis of a company’s strategic position
• Explain methods and challenges associated with implementation of strategic changes

– Corporate vision, mission and purpose
– Stakeholder mapping
– Strategic analysis (internal & external)
– Identification of critical success factors and needs for developing new strategic capabilities
– Generic business- and corporate strategies
– Identification of strategic options
– Evaluation and selection of strategies
– Introduction to implementation of new strategies
– Change management
– Sustainable strategies and ESG risk analysis
– Business cases

Lectures, discussion, group work, cases, and presentations

Faggruppe: Business development group
Elective

Maximum: 40.

Please be aware that this course has a limited number of seats available. If there are too many applicants, a pool will be created for the remainder of the qualified applicants, and they will be selected at random. You will be informed 8 days before the start of the course, whether you have been allocated a spot.