Managerial Economics

• Have the ability to use and apply course specific terminology
• Describe principles and application for a number of central strategic analyses: SWOT, PEST, Porters Five Forces, Porters Value Chain, Porters Generic Strategies and the Boston-model
• Apply Costing Theory and Theory of Supply and Demand to calculate optimal sales and price for a product
• Explain the registration systems of a company, including bookkeeping, closing of the accounts and periodizing
• Explain the financial report and its components
• Apply and calculate key ratios when analysing a company’s annual report
• Explain how budgeting can be used as an important management tool helping to fulfil the company´s objectives
• Prepare budgets (Profit & Loss, Balance Sheet and Cash-Flow budgets)
• Make cash-flow projections and analyze an investments profitability by calculating net present value, internal rate of return.
• Describe potential sources of finance for small and medium sized companies and entrepreneurs and calculate internal rates of interest.
• Integrate sustainability, ESG, climate and environmental accounts and the SDGs in connection with economic dicision making

• Strategic analysis (SWOT, PEST, Porters Five Forces, Porters Value Chain, Porters
Generic Strategies and the Boston model)
• Cost theory
• Optimal price and sale under different forms of competition
• Annual Accounts and its components
• Financial Analysis
• Budgeting as a management tool
• Budgeting
• Investment
• Finance

Class Lectures & Discussions, Cases and home work.

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